Overview

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This course covers the essentials including concepts, tools, technologies, and their uses. You will learn about campaigns, email, social media, and influencer marketing. Perfect Starter Course for those new to Digital Marketing.

Course curriculum

    1. Course Overview Video

    2. Course content (Unit Wise) / Curriculum

    3. Proposed Future Courses

    4. Skills you will gain

    5. Top Digital Marketing Tools that we cover

    6. Assessment Rubrics

    7. Overview, Objective and Learning Outcomes

    8. Projects and Hands-On Experience, Assessment Plan, Assessment Metrics

    9. Hardware Kits/Software/Tools, Total Hours, Emphasis on Practical Skills:

    10. Course Outcome

    11. Industry Scope and Use Cases

    12. Further Reading Recommendation, Reference Books, Software/Hardware Requirements

    13. Benefits, Potential Jobs

    1. Learning Outcomes

    2. Class Survey

    3. Understanding the role of social media in a digital environment

    4. Identifying the key social media platforms and understanding their differences

    1. Learning Outcomes

    2. Class Survey

    3. Setting up social media accounts for an organization

    4. Customizing the appearance and functionality of social media accounts

    1. Learning Outcomes

    2. Class Survey

    3. Developing social media guidelines and standards

    4. Creating and organizing social media content

    5. Collaborating with team members on social media content creation and management

    1. Intro & Learning outcomes

    2. Class Survey

    3. Using social media to distribute and promote content

    4. Utilizing email marketing to distribute and promote content

    5. Integrating social media with other marketing channels

    1. Intro & Learning Outcomes

    2. Class Survey

    3. Using data and analytics to measure the performance of social media content

    4. Identifying opportunities for improving social media performance

About this course

  • $1,300.00
  • 41 lessons
  • 0.5 hours of video content

Instructor(s)

WiselyWise Team

Senior Instructor

WiselyWise team comprises of Senior Industry Experts, Academics, Thought Leaders, and Domain Specialists. Together they have created an industry-relevant, skill-focused course based on solid learning methodologies. The team also presents to Live classes worldwide engages in Research, Consults senior executives and executes real-world projects. You can bank on their decades long expertise and experience for your course.